Canadians want businesses to take care of the people who work for them. But there are 3 streams of activity that are currently in motion and changing hourly.
- First manage the current crisis – take care of your employees and work to help them where they are the most vulnerable.
- Second, turn your attention to the national audience – where Canadians are most vulnerable not just your customers – the people.
- Lastly, be part of the economic recovery plan what can your company do to help stimulate the industry as quickly as possible.
Our government is facing multiple challenges all at the same time. There will be mistakes (but not for the lack of trying). Better to pick each other up off the ground and take another kick.
And don’t forget to breathe!